Managing Planning Risk:
A Landowner’s Guide
Managing Risk in the Planning Process: A Landowner’s Guide
Unlocking development potential can be one of the most rewarding decisions a landowner makes , but it’s also one of the riskiest. The planning system is complex, technical and, at times, unpredictable. For many landowners, the biggest challenge isn’t whether their land has potential, but how to navigate the process without being overwhelmed by risk.
At Hex Land Partners, helping landowners understand and manage these risks is at the core of what we do. Below, we break down the key considerations and how to approach the planning process with clarity and confidence.
1. Start With a Clear Understanding of Your Constraints
Every site has constraints, but constraints aren’t dealbreakers. They’re simply factors to be managed.
Common planning constraints include:
Environmental or landscape designations
Heritage assets
Access limitations or infrastructure requirements
Servicing constraints (water, power, drainage)
Market capacity and local housing strategy alignment
A thorough up-front constraints analysis helps avoid costly surprises and ensures the planning strategy is realistic from day one. For promoted sites, this early work is essential to attracting credible developer interest later.
2. Know Your Policy Landscape
Planning decisions are grounded in policy. That includes:
National Planning Policy Framework
The Local Planning Framework
Local Housing Land Supply
Emerging strategic documents that the local government may give weight to
Understanding how your land fits within this policy environment is critical. The risk for landowners often arises when decisions are based on assumptions rather than policy reality.
At Hex Land PArtners, we translate policy into plain language: where the opportunities sit, what challenges we need to work around, and what evidence is required to justify a planning outcome, right from the outset.
3. Prepare for Time and Cost Uncertainty
One of the biggest frustrations for landowners is the lack of certainty around:
Timeframes for the planning application
Additional technical reports required
Any required contributions
Third-party referrals
Decision-making delays
Planning almost always costs more and takes longer than expected, but a well-structured strategy makes these risks manageable. Building realistic timelines and budgets from the start prevents pressure and disappointment later.
4. Engage Specialists Early
Risk often emerges when key issues are identified too late. Depending on your site, you may need input from:
Traffic engineers
Environmental consultants
Drainage engineers
Ecologists
Heritage specialists
Urban designers or architects
Early coordination reduces duplication, avoids contradictory advice and ensures the application is considered robust by decision-makers.
As planners, we act as the project lead, connecting specialists, managing scope, and keeping everything aligned with the planning strategy.
5. Use Promotion Agreements to Share Risk
For many landowners, the financial and procedural risks of pursuing planning permission alone are simply too high.
That’s where land promotion agreements offer a smarter path.
Under a promotion model, Hex Land Partners funds and manages the entire planning process on your behalf. We take on the upfront risk, and you only share in costs once the site sells, typically at a significantly higher land value due to the uplift created by the planning approval.
It’s a collaborative, aligned approach: We only succeed when you do.
6. Maintain Flexibility: Planning Is Not Linear
Even the best-prepared applications encounter unexpected hurdles.
A neighbour objection, a late request for a traffic addendum, or a shift in local policy interpretation can introduce risk. The key is flexibility: knowing when to push, when to negotiate, and when to adjust the strategy to protect the long-term value of the land.
Experienced planners don’t just manage applications, they manage risk on the journey.
7. Focus on Value, Not Just Permission
Planning permission is not the end goal. Value and deliverability is.
Sometimes:
A smaller development yields a better sale price
A staged strategy unlocks more potential
A withdrawn or revised application reduces exposure and preserves value
Managing risk means thinking beyond the red stamp and aligning planning outcomes with your commercial objectives.
Final Thoughts
The planning process can feel like a maze for landowner: full of moving parts, shifting policies, and hidden pitfalls. But with the right strategy and support, these risks can be managed, mitigated and turned into opportunity.
At Hex Land Partners, our role is to simplify the journey, shoulder the risk where possible, and help landowners unlock the true potential of their land with confidence and clarity.
If you have land that may have development potential or simply want to understand your options, we’re always here to talk.
Let’s work together.
We are always looking for new opportunities to partner with landowners and developers.
If you would like an informal discussion regarding the planning potential of your land; or if you would like to speak to us about your land search for your next development, then please get in touch and our team would be happy to chat through any queries you may have, and discuss how we might be able to help.
